Name
Using Real-Time Predictive Health Data and COVID-19 Forecasting to Reach Shoppers in the Right Context
Date & Time
Tuesday, November 10, 2020, 2:15 PM - 2:45 PM
Louis Auriemma Brad Pope
Description

When it comes to infectious disease early detection and response is critical. The same rings true for shopper engagement. Knowing when and where to turn on digital marketing during illness is the difference between providing relevant shopper solutions or being categorized as irrelevant. Come learn how RB is optimizing digital and shopper marketing in this unprecedented illness season.

Speakers: