Eric Smith is a Managing Partner at ChaseDesign, leading the Creative Strategy and Story practice and large-scale experience projects for a wide range of industries and clients like P&G, Starbucks, Sazerac, UnitedHealth Group, and many others. Through a combination of inspirational discovery, storytelling, and collaborative ideation, he works with incredibly talented multifunctional teams to create meaningful human-centered experiences and feels pretty lucky to do it every day.