Eugene Adamson is the Senior Customer Marketing Manager for Coca-Cola. He leads the implementation of strategic marketing initiatives for product programs supporting Sam’s Club, one of the fastest growing accounts for Coca-Cola. He also spearheads the development of marketing strategies supporting brand innovation launches in non-traditional beverage categories.
He has a diverse career background, working in brand marketing, strategic planning, corporate tax & finance, international marketing and business development at several global consumer package goods and retail companies.
He is a fierce advocate for diversity and inclusion. He is the co-founder of U&I, an associate resource group in Northwest Arkansas whose mission is to develop and implement an all-inclusive work environment focused on ensuring that every associate can bring their “true” selves to work.