Larry Beaman is the Chief Growth Officer for gen.video, an influencer commerce company. He has been in the digital marketing industry for 16 years specializing in influencer marketing, paid media, and eCommerce. Larry previously worked for Edelman, the world’s largest communications firm managing influencer programs for leading brands across the globe. As one of the first in influencer marketing, starting back in 2008, he loves to share his industry insights as a contributor to Forbes. In his personal time, it’s all about reading, cooking, and traveling with his husband Sanjay, and dog David.