As VP of Sales, Terra leads the consultative sales team at Koddi. With 15 years of retail media experience, Terra has held previous leadership roles within WPP, Publicis/Epsilon, and has entrepreneurial experience in adtech. She is a veteran in building sales teams and operations for new media products and platforms. Terra brings sales strategy expertise from several global, multibillion-dollar companies, including Epsilon and Walmart, where she played a key role in advancing their world-class retail media program to its market-leading position. In addition to retail media, Terra has broad industry acumen across brand marketing, shopper marketing, agency services, data applications, martech, and adtech.