As President at ReserveBar, Derek Correia ensures that ReserveBar remains at the forefront of its industry. Derek has over 30 years of experience in various sectors, including Fortune 500 companies, private equity ventures, and start-ups. With a strong foundation in brand marketing and product innovation, Derek's expertise has been honed through his work with renowned organizations such as Pepsico, Diageo, and Yum Brands.

Throughout his career, Derek has taken on diverse roles within the agency landscape, including strategic planning, account management, and business development. His extensive experience at the CMO/CEO level has equipped him with invaluable insights into driving growth and ensuring success for businesses of all sizes.