Join for a discussion with Vestcom, Dollar General and Coca-Cola on applying a strategic approach to in-store media that fuels incremental volume. Gain perspective on the evolving in-store media landscape, and how stronger alignment between merchandising and media is driving smarter execution and more meaningful shopper engagement. Benefit from actionable best practices and recent research offering shopper perspectives on the most effective types of in-store media that influence purchase decisions and drive measurable results. 

Sponsored by: