Angela McConnell is a seasoned business leader with over 25 years of experience driving results across corporate and client service initiatives. In her current role as Senior Account Manager, Logistics in Marketing Services at Deutsch Family Wine and Spirits, she partners with Brand and Sales teams to lead sourcing and execution of breakthrough market programming across the company’s portfolio.

Angela brings deep expertise in below-the-line (BTL) promotional marketing, with core strengths in program oversight, process design and improvement, cross-functional team leadership, print production, and digital asset management systems. She excels at designing scalable processes and aligning them with evolving industry demands.

Her career includes roles at Heineken Marketing Services, Integrated Merchandising Solutions (IMS), where she supported Proximo Spirits. Angela also served as Business Director at TracyLocke and Director of Project Management at Colangelo, both BTL agencies. At Colangelo, she successfully launched a Project Management Department and developed a training model that ensured flawless quality control for client POS assets. While at Colangelo she was hired as contract employee of Diageo to live in Toronto and onboard the Canadian Merchandising team to the North American processes she developed with her clients at Diageo North America.

Angela has collaborated with Customer Marketing, Procurement, and Merchandising teams to enhance programming processes from briefing through post-analysis for Fortune 500 companies including Diageo, PepsiCo, Proximo, Moët Hennessy, Church & Dwight, and Unilever.