Walmart is emerging as an exciting growth opportunity for many brands. Walmart's online sales have been growing faster than Amazon's in 2023. With access to a more robust set of advertising, marketing and operational capabilities than ever before, brands are taking the leap of selling on the Walmart.com marketplace. Longtime store suppliers are also embracing the online channel.

But Walmart.com is not like other retail marketplaces. Success is not gained through copying and pasting what worked on Amazon. Brands must understand a new playbook to grow and win on Walmart.com. From product content, to advertising, order fulfilment and more.

Join this session to learn a new playbook for Walmart.com.