Tanner Van Dusen is the Managing Director of the Path to Purchase Institute, where she leads strategic initiatives to grow and support the organization’s unique membership community. Tanner specializes in translating consumer and shopper trends into actionable business strategies across the retail and CPG landscapes. Throughout her 13-year career at EnsembleIQ, she has led multiple innovations, spearheaded complex research initiatives and led collaborative coalitions designed to solve complex commerce challenges. A graduate of Dartmouth College and a RIVA-certified moderator, Tanner has managed high-profile engagements for major brands including Coca-Cola, Tyson Foods, and Hershey.