Agenda

11:00 AM - 6:30 PM (CDT)
Registration Open
 
12:00 PM - 1:00 PM (CDT)
CEN Lunch
 
5:00 PM - 6:30 PM (CDT)
Welcome Reception
 
7:30 AM - 5:30 PM (CDT)
Registration Open
 
 
7:45 AM - 8:45 AM (CDT)
Breakfast
 
 
8:45 AM - 8:55 AM (CDT)
General Session Opening Remarks
 
 
8:55 AM - 9:25 AM (CDT)
General Session: After the Vibe Shift: What's Next for Consumers and Society
Sean Monahan - 8Ball
 
9:25 AM - 9:55 AM (CDT)
General Session: Exploring, Understanding, and Deploying Emerging Technologies in Retail: A Portfolio Management Approach
 
 
9:55 AM - 10:00 AM (CDT)
General Session Wrap Up
 
 
10:00 AM - 10:20 AM (CDT)
Break
 
 
10:20 AM - 10:50 AM (CDT)
Ask the Expert: How Shopper Engagement with Online and Offline Commerce is Revolutionizing Retail
 
 
Breakout 1
 
 
Capitalizing on Convergent Commerce in Blended Online and Offline Shopping Worlds
Brad Christian - IPSOS
Brendan Light - IPSOS
 
10:50 AM - 11:10 AM (CDT)
Break
 
 
11:10 AM - 11:40 AM (CDT)
Ask the Expert/Campfire
 
 
Breakout 1
 
 
Breakout 2
Adam Carmichael - ChaseDesign
 
11:40 AM - 12:00 PM (CDT)
Break
 
 
12:00 PM - 1:15 PM (CDT)
Futures and Legends Roundtable & Lunch
 
 
1:15 PM - 1:45 PM (CDT)
Ask the Expert/Campfire
 
 
Breakout 1
 
 
1:15 PM - 2:30 PM (CDT)
The ABC’s of AMC, and the Future of Measuring the Path to Purchase
Amanda Wolff - Ascential Digital Commerce
 
1:45 PM - 2:00 PM (CDT)
Break
 
 
2:00 PM - 2:30 PM (CDT)
Ask the Expert/Campfire
 
 
Examining the In-Store Shopping Experience
Dan Sabanosh - Great Northern Instore
Patrycja Malinowska - Path to Purchase Institute
 
2:30 PM - 3:00 PM (CDT)
Networking Break
 
 
3:00 PM - 3:25 PM (CDT)
Ask the Expert/Campfire 1
 
 
3:00 PM - 4:00 PM (CDT)
Living “Well”: How Wellness and Wellbeing have Infiltrated Essential Retail
Elizabeth Lafontaine - EnsembleIQ
 
The Storefront is the Forefront: The $100B Retail Media Opportunity
Brent Taylor - Barrows Global
 
3:35 PM - 4:00 PM (CDT)
Ask the Expert/Campfire 2
 
 
4:00 PM - 5:30 PM (CDT)
Happy Hour
 
 
7:00 AM - 5:30 PM (CDT)
Registration
 
 
7:30 AM - 8:30 AM (CDT)
Breakfast
 
 
8:30 AM - 9:15 AM (CDT)
Ask the Expert/Campfire
 
 
Breakout 1
 
 
Breakout 2
Joseph Vizcarra - The Coca-Cola Company
Connor Perrett - EnsembleIQ
 
9:15 AM - 9:35 AM (CDT)
Break
 
 
9:35 AM - 9:40 AM (CDT)
General Session Day Two Opening Remarks
 
 
9:40 AM - 10:25 AM (CDT)
General Session: Sensory Design 3.0: Amplifying Consumer Experiences
Ari Peralta - Arigami
 
10:25 AM - 10:40 AM (CDT)
General Session: Trend Talk
 
 
10:40 AM - 10:45 AM (CDT)
General Session Wrap Up
 
 
10:45 AM - 11:05 AM (CDT)
Break
 
 
11:05 AM - 11:55 AM (CDT)
Ask the Expert/Campfire
 
 
Building a More Sustainable Future for Digital Marketing
Steve McGowan - Mondelez International
Jenny Holleran - Kroger Precision Marketing
 
Creating In-Store Experiences That Capture Mind Share and Customer Loyalty
Melissa Gonzalez - MG2/The Lionesque Group
 
11:55 AM - 1:15 PM (CDT)
Brand VIP Lunch & Roundtable Discussion Option 1
 
 
Brand VIP Lunch & Roundtable Discussion Option 2: AI-Enabled Sales Teams
Graham Hogg - see6
 
Brand VIP Lunch & Roundtable Discussion Option 3
 
 
Networking Lunch
 
 
1:15 PM - 1:45 PM (CDT)
Breakout 1
 
 
Campfire: ROAS Is Not the Golden Ticket
April Carlisle - Spark Foundry
Bob Waibel - Conagra Brands
 
1:15 PM - 2:30 PM (CDT)
Finding and Converting Audiences in a Web3 World
Michelle Baumann - VMLY&R Commerce
McDonald Predelus - VMLYR Commerce
 
1:45 PM - 2:00 PM (CDT)
Break
 
 
2:00 PM - 2:30 PM (CDT)
Ask the Expert/Campfire
 
 
Breakout 1
 
 
2:30 PM - 3:00 PM (CDT)
Networking Break
 
 
3:00 PM - 3:25 PM (CDT)
Ask the Expert/Campfire
 
 
3:00 PM - 4:00 PM (CDT)
Breakout 1
 
 
3:35 PM - 4:00 PM (CDT)
Ask the Expert/Campfire
 
 
5:00 PM - 7:00 PM (CDT)
40 Under 40, HOF Awards Ceremony, Cocktail Reception
 
 
10:00 AM - 12:00 PM (CDT)
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