Full Name
Matt Rader
Job Title
Head of Commerce Marketing & Analytics
Company Name
Public Label Agency
Speaker Bio
Matt’s 20+ year marketing career foundation was built on the client side directing global brands. His client side experience has been an invaluable asset in leading, developing and growing the Commerce Marketing pillar for Public Label Agency. His in-depth knowledge and expertise in commercializing businesses allows the team to develop successful retail and account level programs nationwide across different verticals. Matt’s proprietary planning and measurement optics have helped revolutionize the way Public Label goes to market and helps clients achieve efficiency and effectiveness throughout the entire consumer journey.