Bill Michels is responsible for Moloco’s Retail Media Platform, where he oversees both product and business development functions. Michels brings more than two decades of successful leadership across product management, data strategy and business development at some of the definitive companies in advertising and search. He was previously EVP of Product at The Trade Desk where he touched multiple product areas, from identity to connected TV. Prior to that he was Chief Data Officer at Foursquare after its merger with Factual, where he was COO responsible for product, engineering and data partnerships. Before that he was Senior Director of Product Management at Yahoo! working on search, where he launched and led Yahoo! BOSS and international search monetization. He also worked at UBS in equity research covering technology and telecom.