Full Name
Claire Straus
Job Title
Director
Company Name
Kroger Precision Marketing
Speaker Bio
As Director, Media Sales, Claire leads Kroger Precision Marketing's relationship with a variety of food & beverage CPGs. Claire and her team leverage consumer shopper data to develop insightful media campaign recommendations and optimization strategies that yield positive business outcomes for partners.
Before joining KPM, Claire spent most of her career in roles at shopper agencies leading shopper marketing activation strategies for CPG clients across numerous retailers.
She graduated from the University of Dayton with a dual major in leadership and marketing and currently resides in Cincinnati.
Before joining KPM, Claire spent most of her career in roles at shopper agencies leading shopper marketing activation strategies for CPG clients across numerous retailers.
She graduated from the University of Dayton with a dual major in leadership and marketing and currently resides in Cincinnati.
Speaking At
Streaming TV: How Danone Uses Retail Insights for Primetime Impact