As TikTok's U.S. Head of Retail and eCommerce, Matt is focused on leading a world-class sales team to help brands activate at scale on TikTok and meaningfully engage with the community. He joined the company in 2020, as Head of Central region, where he was responsible for establishing the platform's midwest operations and leading the strategy and execution of agency and brand direct partnerships. Prior to TikTok, Matt spent 12 years creating global media solutions and partnerships for both startups and Fortune 500 companies, such as Nextdoor, Twitter, Apple and Disney. Matt attended The University of Tennessee, Knoxville, and currently resides in Chicago.