Keen Decision Systems is a high-growth SaaS company that helps enterprise, mid-cap organizations, and agencies forecast, optimize, and analyze marketing investments. Keen’s AI-driven platform enables marketers to make data-driven decisions tied to financial impact, creating long-term value. Keen drives a 25% improvement for clients over the past 52 weeks and manages over $7.5 billion in marketing budgets across brands like Athletic Brewing, Poppi, and agencies navigating today’s market.