Roku Ads connects performance-driven marketers with TV streaming audiences at scale as America’s #1 TV streaming platform. As the OS powering millions of TVs and devices, Roku turns the biggest screen in the home into a full-funnel performance channel. Advertisers access premium video across The Roku Channel and top ad-supported apps via direct, programmatic, or Roku Ads Manager buys, powered by first-party data, advanced targeting, shoppable formats, and closed-loop measurement.