Clinch’s omnichannel campaign activation platform, Flight Control, enables advertisers to manage the entire campaign lifecycle, from strategy through activation and measurement on a single platform that makes them massively more productive, efficient, and profitable, with automated workflows that save time and money.


Etzioni’s holistic approach to data-driven creative excellence has been exemplified throughout his career. Prior to Clinch, Etzioni helped to form and lead the user experience and innovation department at MRM, part of McCann WorldGroup in NYC, where he created and managed digital experiences and campaign strategies for some of the world’s biggest brands including ExxonMobil, US Army, Diageo, MasterCard, Verizon and GeneralMotors.


Etzioni holds a bachelor's degree in design from Parsons, The New School, where he graduated with honors. He also studied industrial design at the Elisava School of Design in Barcelona, Spain. Before that, he spent 11 years in the Israeli Air Force holding several command and management roles.