Wednesday, November 8, 2023, 10:30 AM - 11:00 AM
Driving Grocery Sales Using Contextual Commerce

Join P2PI, Chicory and a leading CPG brand as they discuss why and how brands are using contextual commerce to drive grocery sales. The speakers will share insights from a new consumer report by P2PI and Chicory that highlights how shoppers are inspired by relevant content. Using real-life campaign examples, they’ll explain how to capitalize on these behaviors via contextual in-recipe advertising. The audience will walk away with a clear understanding of how to apply these insights and solutions to drive incremental growth for their business.

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