As Vice President, Office of the CEO at Snipp Interactive, Kalina leads enterprise-wide strategic initiatives in core products, new ventures, and change management. Prior to Snipp, she oversaw global digital consumer engagement product strategy for Reckitt (brands including Enfamil, Lysol, and Airborne) across websites, mobile apps, and loyalty programs; orchestrated enterprise-wide digital marketing projects at Tapestry (brands: Coach, Kate Spade, and Stuart Weitzman); and led operations at XRC Ventures, a leading venture firm for retail technology, consumer health technology, and consumer goods. A 2023 Global Peter Drucker Challenge laureate, Kalina is a proud alumna of Wellesley College, Parsons School of Design, and New York University Stern School of Business.