With over 25 years of industry experience, Dana has developed a passion for delivering innovative commerce experiences to clients such as Coca-Cola, Dunkin’, Molson Coors, Pernod Ricard, P&G, Samsung, Comcast, CVS, and Walmart. At Arc, Dana is an Executive Vice President and leads the Business Leadership department. Dana and his teams have won several awards for effective retail programs, including REGGIEs and Effies for Dunkin’, Molson Coors, MilkPEP and Proctor & Gamble. He is also active in the Retail Industry community, both as an industry presenter and a judge for the Effie & REGGIE Awards for several years.