Name
Building Best-in-Class Omnichannel Programs & Strategies
Description

Whether legacy or challenger, brands are showing up in exciting ways on the digital and physical shelf. Hear directly from CPGs about their innovative campaigns, and learn what it takes to see success across channels. Whether you're looking to refine an existing strategy or build from the ground up, you'll walk away with actionable ideas for elevating your own omnichannel playbook.

Speakers
Maggie Gilliam - Senior Director Global Electronic Commerce Strategy, Kellanova
Dianne Le - Director of Omni Shopper Marketing, Avocados From Mexico
Cyndi Loza - Senior Editor, Path to Purchase Institute
Date
Thursday, November 13, 2025
Time
4:15 PM - 4:35 PM (CST)