With over 20 years in marketing, Dianne brings experience across produce, beverages, and technology. Since joining Avocados From Mexico, she established and evolved the Shopper Marketing discipline, applying CPG principles to drive category growth and shopper engagement. In her current role as Director of Omni Shopper Marketing, she oversees integrated campaign strategies that connect with consumers along the path to purchase and leads a team focused on collaboration and shopper innovation. Prior to AFM, Dianne built her marketing foundation across roles in insights, shopper marketing brand etc. at Keurig Dr Pepper and in the software industry.