Pamela Young is a seasoned veteran of the advertising industry, bringing agency-, partner- and client-side experience to CVS Health/CMX. She is an advocate for connecting unique creative ideas with highly targeted marketing strategies.

Pamela most recently served on the founding sales team of Firework, the world’s leading in video commerce solution. During her tenure Pamela was a revenue generating leader looking after key verticals, CPG & Entertainment. In this role, she inked the first global enterprise partnerships with Unilever, Proctor & Gamble, NBCUniversal, Future PLC and many more.

Prior to that post, she spent nearly a decade as a leader of CPG strategy & sales for Vericast (formerly Valassis & Maxpoint), consulting with enterprise level brands on marketing & consumer data, analytical solutions, and media activations.

Before Vericast, Pamela lead agency relationships at Upshot & Saatch & Saatchi X. She also spent time in the hospitality industry managing brand marketing for regional casino hotel properties.