Name
Keynote: Marketing That Delivers: Aligning Strategy With Your Brand Objectives
Date & Time
Wednesday, February 19, 2025, 9:10 AM - 9:40 AM
Speakers
Rohit Sriram, Loblaw Companies Limited
Jeevan Grewal, General Mills
Lisa Johnston, Path to Purchase Institute
Lisa Johnston
Description

In today's hyper-competitive retail landscape, a laser-focused marketing strategy is your ultimate advantage. In this fireside session, Loblaw Advance and a leading brand executive will explore how to develop winning marketing plans that leverage data-driven personalization to deliver against your unique goals. They'll dive deep into measuring what truly matters, ensuring your media dollars fuel tangible results and build loyalty.

Sponsored by:

Location Name
Leonard Cohen Ballroom
Full Address
Toronto Congress Centre
650 Dixon Rd
Etobicoke
Toronto ON M9W 1J1
Canada