Join Vibenomics and Microsoft Advertising, as we explore the future of omnichannel retail media, along with the trends and innovation that will drive the next wave of digital advertising. We will reveal industry recommendations and examples, including a first-of-its-kind partnership for joint measurement across onsite and in-store retail media channels. This groundbreaking collaboration is leading the way for closed-loop reporting and providing a “better together” framework for omnichannel campaigns. In this session, we will explore the ins-and-outs of this innovative journey and the valuable insights gained along the way.

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