Waste doesn’t start in the field. Waste starts at the brief. We often talk about waste after the POP has been created, but if we utilize historical data accurately we can eliminate waste before it has been produced. Join your peers at P2PI for a holistic conversation about sustainable design practices in the POP space. P2PI member Select will moderate this conversation with Tito's Handmade Vodka, and members in attendance, about waste reduction in planning and design, best practices for program execution at retail, and how brands are truly defining success for retail programs.

Speakers:

• Carlton Dunn | Select
• Alex Solverson |  Select
• Frank Polley | Tito's Handmade Vodka
• Sean Ashford | Tito's Handmade Vodka

With more retailers moving toward a clean store format there is less opportunity for branded activations and sampling. This discussion is going to explore out-of-the box programs to draw consumers' attention.

Join the next P2PI member MeetUP, where your peers will share their insights on cross-category partnerships. The discussion will be centered around past experience, knowledge sharing, the power of collaboration and driving mutual success.

Speakers:

• Fiona Redhair | Johnsonville Sausage
• Penny Caudill | Bush Brothers & Company
• Alyson Tardif | Colangelo
• Amy Hoak | Colangelo
• Christine Churchill | Colangelo

Share insights and experiences about effective shopper marketing tactics for small teams.

Speakers:

• Casi Reichardt | Kodiak Cakes
• Howard Schultz | Agency Five Eighty

To participate in P2PI MEETUP, you must be a member in good standing.

Have an idea for a MEETUP? Contact Nicole Mitchell, Sr. Director, Membership Development.