Name
Built for Next-Gen Tech: How Micro Center Designed Retail Media for Tech-Savvy Shoppers
Description
Retail media works best when it reflects the shoppers it serves. That’s why Micro Center set out to build a network with its tech-savvy customers at the center. In this session, hear why the company leaned into data and how it embraced next-gen tech to engage 20 million customers to drive loyalty well into the future.
Date
Wednesday, June 3, 2026
Speakers
Steven Rado - Chief Marketing Officer, Micro Center
Adam Skinner - Managing Director, Retail Media, EpsilonLocation Name
Red Lacquer Room