Proof Over Promise: Proving Impact and Scaling Performance in Canadian Retail Media
Proof Over Promise: Proving Impact and Scaling Performance in Canadian Retail Media
The retail media landscape in Canada has matured rapidly. Brands and retailers are no longer asking if it works. Instead, they are demanding proof of true incrementality, working to simplify network fragmentation and leveraging first-party data to power full-funnel growth.
The Path to Purchase Institute returns to Toronto for a single day of unfiltered, senior-level strategy. Designed specifically for the nuances of the Canadian market, Retail Media Summit Canada brings together the exact cross-functional decision-makers required to turn media spend into measurable business outcomes.
The era of experimentation is over.
Welcome to the era of performance.
The era of experimentation is over.
Welcome to the era of performance.

Tackle the issues redefining how retailers and brands approach retail media.
Tackle the issues redefining how retailers and brands approach retail media.
Key topics covered at Retail Media Summit Canada 2027
How consumer behavior and attention can shape more effective retail media.
Proving incrementality, aligning KPIs and demonstrating business impact.
The growing role of CTV, creators, social commerce and off-site media.
How AI is improving planning, optimization, reporting and operations.
What will drive brand investment and expectations in 2027.
Using in-store technology and media to influence shoppers and measure results.
The capabilities and partnerships shaping retail media’s future in Canada.
NEW! Grow your network at Power Hour
Engage in a unique, high-value networking experience at Retail Media Summit Canada. Expand your connections in a fun and casual environment during five rapid-fire meetings with your peers from the commerce marketing industry.

Past partners of Retail Media Summit Canada









