Agenda: Retail Media Forum

Tuesday, March 30, 2021
12:00 PM - 12:10 PM (EDT)																Welcome
12:10 PM - 12:55 PM (EDT)																How to Navigate the Retail Media Landscape Reid Greenberg - Kantar
12:55 PM - 1:15 PM (EDT)																Day 1 Breakout Session: What is Your Retail Media Burning Issue?
1:15 PM - 1:45 PM (EDT)																Connecting the Retail Media Ecosystem: Roundel & Criteo David Peterson - Roundel™ Media, re-imagined by Target Sherry Smith - Criteo
1:45 PM - 2:30 PM (EDT)																Retail Media Platforms: Overview and Comparisons Mindy Fashaw - Pacvue Karen Satterlie - Henkel
2:30 PM - 2:45 PM (EDT)																Retail Media 3.0: The Rise of Retail Marketing Networks Spencer Baird - Inmar Intelligence
2:45 PM - 3:00 PM (EDT)																Break
3:00 PM - 3:30 PM (EDT)																Piecing Together the Connected Commerce Puzzle: How Retail Media Fits Into Your Macro Shopper Marketing Strategy Marie Catanzaro - Mars Petcare Stephen Chriss - Campbell Soup Company ETHAN GOODMAN - The Mars Agency Lisa Matos - Conagra Brands
3:30 PM - 4:30 PM (EDT)																Shopper Behavior on Retail Websites Peter Breen - EnsembleIQ

Wednesday, March 31, 2021
12:00 PM - 12:10 PM (EDT)																Welcome
12:10 PM - 12:50 PM (EDT)																How Challenger Brands are Leveraging Retail Media to Drive Hyper-Growth John Denny - Cavu Ventures
12:50 PM - 1:20 PM (EDT)																How Kellogg Levels Up Omni-channel Sales at Kroger Gail Horwood - Kellogg Cara Pratt - Kroger Precision Marketing
1:20 PM - 1:50 PM (EDT)																Oreo Thins: Mondelez’s Recipe for Retail Media and Promotional Success Steven Boal - Quotient Technology Inc. Anne Martin - Mondelez Steve McGowan - Mondelez International
1:50 PM - 2:35 PM (EDT)																What it Takes to Win with Retail Media Networks Mike Ellgass - IRI Abishake Subramanian - Sam's Club Media Group
2:35 PM - 2:50 PM (EDT)																Networking Break
2:50 PM - 3:20 PM (EDT)																Non-Endemic Opportunities for Retail Media Partnerships: How to accelerate your brand growth and awareness using retail media networks (even if you’re not a vendor) Janine Flaccavento - Merkle Brent Rosso - Self-Employed
3:20 PM - 3:40 PM (EDT)																Day 2 Breakout Session: How Will You Put What You've Learned Into Action ?
3:40 PM (EDT)																Best Practices for Shopper Marketers and Media Buyers Kasey Moss - CHOMPS Katie Neil - Coca-Cola Nicole Rainey - Mars Wrigley Jason Young -

AGENDA