Start your day with a delicious breakfast while networking with fellow attendees.

Join P2PI and Loblaw Advance as we welcome everyone to Retail Media Summit Canada!

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It's becoming more clear to many marketers that they can’t have a complete omnichannel strategy without in-store in the mix. In-store presents an exciting avenue for shopper engagement, but retailer and brand executives alike are still trying to discern their best in-store strategy to connect with shoppers and the channel's position in this complex retail media ecosystem. With a global view of in-store retail media executions and retail media customers in over 30 countries around the world, Stratacache will share examples of the most innovative campaigns and activations, while exploring the challenges of measurement, privacy and technological restraints as we look toward the future evolution of in-store experience and media.

Sponsored by:

Recognizing the importance of shoppers' perceptions of retail media, the Path to Purchase Institute surveyed Canadian consumers recently to understand how retail media touches and is received by shoppers along the path to purchase. The research marks P2PI's first study dedicated to Canadian consumers, and takes a deep dive on shopper preferences, thoughts and interactions with various channels, merchandising and marketing tactics both in store and online. P2PI's Senior Editor Cyndi Loza will debut the findings and analysis exclusively at Retail Media Summit Canada.

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Succeeding in the increasingly fragmented retail media landscape requires an ever-shifting focus to keep pace with the needs of brands and today’s shoppers. In this session, you’ll hear insights from a leading U.S. retailer media network that will detail how they’re redefining the space, engaging with consumers and partnering with brands for omnichannel success. 

Reunite with colleagues and friends during the networking lunch.

A panel of leading CPG brands will go beyond the headlines to discuss the tactics and strategies that they’re using to activate retail media across the funnel. The experts will share case studies on real-world campaigns, as well as best practices, candid thoughts on solving their biggest challenges and the inside scoop on what they really need from their retail partners. 

In this interactive session, we invite attendees to engage in an open dialog with industry peers as we explore some of the most pressing issues in retail media — from measurement dilemmas and privacy concerns to data optimization, investment hurdles and the impact of AI.

Wrap up Retail Media Summit Canada with a networking cocktail reception.