Our website is always evolving, with fresh and dynamic content.

7:00 AM - 6:30 PM (CST)
Registration Open
 
 
Convention Center Foyer
7:05 AM - 8:00 AM (CST)
P2PI CONNECT Hosted Buyer Program Breakfast

Exclusive breakfast for CONNECT Hosted Buyer Program hosts and guests.

 
Nirvana Foyer
8:00 AM - 12:00 PM (CST)
P2PI CONNECT Hosted Buyer Program Meetings

Exclusive meetings for CONNECT Hosted Buyer Program hosts and guests.

 
 
12:00 PM - 1:00 PM (CST)
P2PI CONNECT Hosted Buyer Program Lunch

Exclusive lunch for CONNECT Hosted Buyer Program hosts and guests.

 
Nirvana Foyer
1:00 PM - 5:00 PM (CST)
P2PI CONNECT Hosted Buyer Program Meetings

Exclusive meetings for CONNECT Hosted Buyer Program hosts and guests.

 
 
5:00 PM - 6:00 PM (CST)
All Attendee Welcome Reception

Join us for a reception to kick-off P2PI LIVE!

 
Exhibit Hall
7:00 AM - 6:30 PM (CST)
Registration Open
 
 
Convention Center Foyer
8:00 AM - 10:00 AM (CST)
All Attendee Breakfast/Show Floor Open
 
 
Exhibit Hall
9:15 AM - 9:45 AM (CST)
Driving Brand Growth Through Unified Retail Media Networks
 
Terra Ingalls - Koddi
Mark Williamson - Costco Wholesale
Lindsey Susick - Walgreens Advertising Group
Michael Halverson - Albertsons Media Collective
Utopia AB
Relationship Therapy: How to Use the 5 Love Languages to Build Connection & Drive Business Results
 
Dana Stotts - Arc Worldwide
Tara Dawson - Pernod Ricard USA
Matt Denten - Arc Worldwide
Utopia CD
9:45 AM - 10:00 AM (CST)
Break and Tradeshow Floor
 
 
Exhibit Hall
10:00 AM - 10:30 AM (CST)
Human-Centered Connected Commerce – From Store to Site
 
Stephen Wurth - Nestle Purina Petcare Co.
James Kristof - Nestle Purina
Tracey Johnson - Nestlé Purina PetCare
Jody Wasbro - WD Partners
The 84.51° Theater in the Schaumburg Ballroom
Laugh, Learn and Lead: Building Value In a World Where Brand Loyalty Is Dying
 
Chris Cubba - Snipp
Brendon Lemon - Snipp Interactive
Utopia AB
Uncovering Hidden Gems: the Value of Secondary Distribution Channels
 
Natalie Strickler - Shopkick
Meara O'Neill - Nestlé Health Sciences
Utopia CD
10:30 AM - 10:45 AM (CST)
Break and Tradeshow Floor
 
 
Exhibit Hall
10:45 AM - 11:15 AM (CST)
Omnichannel Unlocked: Bridging the Gap In a Fragmented World
 
Steve Triplett - Vibenomics, a Mood Media company
Lee Dunbar - Starcom
Eleanor Hayden - Hayden Consultancy
Cyndi Loza - Path to Purchase Institute
The 84.51° Theater in the Schaumburg Ballroom
Gamification In Shopping: Engaging Shoppers Beyond the Purchase
 
Brad Godwin - Breaktime Media
Denzel Washington - General Mills
Utopia AB
Building Better Loyalty Programs: Unify Customer Value Delivery to Crush Marketing Silos
 
Chris Galloway - Brandmovers
Hector Pages - Brandmovers
Lori Pugh - Path to Purchase Institute
Oliver Mitchell - Brandmovers
Utopia CD
11:15 AM - 11:45 AM (CST)
Break and Tradeshow Floor
 
 
Exhibit Hall
11:45 AM - 12:15 PM (CST)
How to Use Marketing to Scale a Challenger Brand In a New Category
 
Sammy Frankel Rubin - Wpromote
Andy Judd - poppi
Andrew Katz - Athletic Brewing Company
Bradley Keefer - Keen Decision Systems
The 84.51° Theater in the Schaumburg Ballroom
Growth Genome: Omni Category Management and the DNA of Incrementality
 
Chris Perry - firstmovr
Utopia AB
How Kenvue Leverages Its Customer Data to Drive Higher Media ROI and Scale
 
Geoff Witt - TransUnion Marketing Solutions
Daniel Mengisteab - Kenvue
Utopia CD
12:15 PM - 1:30 PM (CST)
All Attendee Networking Lunch
 
 
Exhibit Hall
Brand VIP Lunch Option 1: Winning Big With Coupons In 2025: Peer-to-Peer Lunch & Workshop
 
Molly Powers - The Krazy Coupon Lady
Corrie Tully - The Krazy Coupon Lady
Schaumburg E
Brand VIP Lunch Option 2: Navigating the Convergence of CTV and Commerce
 
Oscar Rondon - MiQ
Priscilla Burchfield - MiQ
Schaumburg F
Brand VIP Lunch Option 3: AI-Driven Written & Visual Content Mastery: CPG Practitioner Insights & Strategies for 2025
 
Todd Hassenfelt - Colgate-Palmolive
Lauren Livak - Digital Shelf Institute
Liam Bucher - Kerry Foods
Marc Hubbard - Vizit
Schaumburg G
1:30 PM - 1:35 PM (CST)
Setting the Stage: Welcome Address and Opening Remarks at P2PI LIVE!
 
Eric Savitch - EnsembleIQ
Alex Trott - 84.51°
The 84.51° Theater in the Schaumburg Ballroom
1:35 PM - 2:25 PM (CST)
General Session: From Data to Decisions: Exploring Trends In Consumer Behavior
 
Michele Salomon - The Harris Poll
Gabriel Rozenwasser - The Harris Poll
The 84.51° Theater in the Schaumburg Ballroom
2:25 PM - 2:30 PM (CST)
General Session: Housekeeping and a Sneak Peek at What's to Come
 
Jessie Dowd - Path to Purchase Institute
The 84.51° Theater in the Schaumburg Ballroom
2:30 PM - 2:45 PM (CST)
Break and Tradeshow Floor
 
 
Exhibit Hall
2:30 PM - 4:15 PM (CST)
BACi Meeting
 
 
Nirvana A
2:45 PM - 3:15 PM (CST)
The Digital Scoop: How Danone Is Connecting With Their Online Ice Cream Shopper
 
Kate Sulkey - 84.51
Brandon Cole - Danone
Richard Cundall - Danone
The 84.51° Theater in the Schaumburg Ballroom
Generative(ly) Speaking: the Role of AI In CPG
 
Charlie Menchaca - Path to Purchase Institute
Cristina Marinucci - MONDELEZ INTERNATIONAL
Shekar Raman - Birdzi Inc
Todd Hassenfelt - Colgate-Palmolive
Kevin Yu - SideChef
Utopia AB
Audience-Centric Strategies to Optimize Search Impact
 
Danielle Murray - Stanley Black & Decker
Esteban Gamboa - Stackline
Utopia CD
3:15 PM - 3:45 PM (CST)
Break and Tradeshow Floor
 
 
Exhibit Hall
3:45 PM - 4:15 PM (CST)
Unlocking the Intersection of Commerce and Culture: ZOA Energy
 
Tina Manikas - Omnicom Commerce
Melanie Hellenga - ZOA Energy
Curt Munk - Haygarth US
Utopia AB
20 Lessons to Succeed In a Fragmented Retail Media Ecosystem
 
Amber Roberts - SMG x Threefold
Utopia CD
4:15 PM - 5:00 PM (CST)
Happy Hour on Trade Show Floor
 
 
Exhibit Hall
5:00 PM - 6:00 PM (CST)
Women of Excellence Awards Ceremony & Cocktail Reception
 
 
The 84.51° Theater in the Schaumburg Ballroom
7:00 AM - 5:00 PM (CST)
Registration Open
 
 
Convention Center Foyer
8:00 AM - 9:30 AM (CST)
OmniShopper Awards & Breakfast
 
 
The 84.51° Theater in the Schaumburg Ballroom
9:30 AM - 9:45 AM (CST)
Break and Trade Show Floor
 
 
Exhibit Hall
9:45 AM - 10:15 AM (CST)
Closed-Loop Measurement Beyond Retail Media: How Data Is Transforming BevAlc
 
Jenna Steele - Riboli Family Wines
Heather Campain - Epsilon
Utopia AB
Beyond the Banner: Innovative Strategies for Activating New Customers
 
Adam Stave - Swish Brand Experiences
Miranda Richards - Kraft Heinz
Hanady Awada - Hummus Goodness
Utopia CD
10:15 AM - 10:30 AM (CST)
Break and Trade Show Floor
 
 
Exhibit Hall
10:30 AM - 11:00 AM (CST)
Consumer Engagement In the Digital Age
 
Derek Correia - ReserveBar
Jordan Berke - TOMORROW
Mike Boswell - Breakthru Beverage Group
Katie Quinn - DoorDash
Utopia AB
Unifying Social, Digital and Physical Touchpoints for Instant Retail Decisions
 
Jerry Fox - Bish Creative
Kurt Deck - Kellanova
Tiffany Pieja - The Hershey Company
Amber French - Proximo Spirits
Utopia CD
11:00 AM - 11:15 AM (CST)
Break and Trade Show Floor
 
 
Exhibit Hall
11:15 AM - 11:20 AM (CST)
General Session Day Two Opening Remarks
 
Jessie Dowd - Path to Purchase Institute
The 84.51° Theater in the Schaumburg Ballroom
11:20 AM - 12:10 PM (CST)
General Session: The Future of In-Store Retail Media 2025
 
Andrew Lipsman - Media, Ads + Commerce
The 84.51° Theater in the Schaumburg Ballroom
12:10 PM - 12:15 PM (CST)
Reflecting on Success: Wrap Up Remarks and Insights From P2PI LIVE
 
Eric Savitch - EnsembleIQ
The 84.51° Theater in the Schaumburg Ballroom
12:15 PM - 1:30 PM (CST)
All Attendee Networking Lunch
 
 
Exhibit Hall
All Share Group Lunch
 
 
Schaumburg EF
1:30 PM - 2:00 PM (CST)
The Power of Strategic Co-Brand Partnership
 
Cyndi Loza - Path to Purchase Institute
Tony Fung - Bob Evans Farms
Stephanie Plehn - Bimbo Bakeries
Greta Santori - Mars United
The 84.51° Theater in the Schaumburg Ballroom
Driving Brand AND Demand
 
Matt Hodge - Brown-Forman
Brett Jeffreys - Brown-Forman
Katie McBrien - Spark Foundry
Utopia AB
Driving Real-Time Brand Impact With Always-On, Connected Commerce
 
Mitch Cristol - InMarket
David Lewis - Proximo Spirits
Max Leonesio - Proximo Spirits
Tommy Shaw - Five Eighty
Utopia CD
2:00 PM - 2:15 PM (CST)
Break and Trade Show Floor
 
 
Exhibit Hall
2:15 PM - 2:45 PM (CST)
The 'Why' Behind the Buy for Gen Z Moms
 
Maria Bailey - BSM Media
The 84.51° Theater in the Schaumburg Ballroom
Effective BevAlc Trade Marketing
 
Brooke roller - Mars United Commerce
Rich Hashimoto - Mars United Commerce
Utopia AB
Navigating the Future of Retail Media: Staying Ahead of the Curve
 
Lynda Clarizio - The 98
Mark Schwartz - Mirakl
Jackie Barba - P2PI
Utopia CD
2:45 PM - 3:00 PM (CST)
Break and Trade Show Floor
 
 
Exhibit Hall
3:00 PM - 3:30 PM (CST)
Shopper Efficiency: How to Help Your BevAlc Customers Buy More
 
Cole Clark - Amygda
Neale Martin - Sublime Behavior Marketing
Utopia AB
Emerging Brands 2.0: Navigating Evolving Market Dynamics
 
Leon Nicholas - Smurfit Westrock
Utopia CD
3:30 PM - 3:45 PM (CST)
Break and Trade Show Floor
 
 
Exhibit Hall
3:45 PM - 4:15 PM (CST)
Beyond the Buzz: Strategic Growth In a Dynamic Market
 
Cristina Costa - Aki Technologies
Megan Sprenger - Diageo
Allison Webb - Diageo
Tammy Ackerman - Treasury Wine Estates
Patrycja Malinowska - Path to Purchase Institute
Utopia AB
Exploring Retail Strategies for Diverse Consumers
 
Diana Leza Sheehan - PDG Insights
Utopia CD
4:15 PM - 5:00 PM (CST)
Cocktail Reception
 
 
Convention Center Foyer